Event Agenda


Monday 
December 13, 2021

Pre-Show Event – Separate Fee Required
7:30 am – 5:30 pm

Foundational Excellence
New York Hilton

7:00 am – 5:00 pm
Registration & Badge Pick-Up
New York Hilton


Tuesday 
December 14, 2021

Pre-Show Event – Separate Fee Required
7:00 am – 4:30 pm

Global Trade Symposium
New York Hilton

7:00 am – 8:00 pm
Registration & Badge Pick-Up
New York Hilton

10:00 am
Hilton – Javits Shuttle service begins
Board on 54th St. side of Hilton

10:00 am – 5:00 pm
Exhibitor Badge Pick-Up
Javits Center 

10:00 am – 5:00 pm
Exhibitor Booth Setup
Javits Center 

5:30 pm
Hilton – Javits Shuttle service ends

6:00 pm – 8:00 pm
Opening Cocktail Reception
New York Hilton


Wednesday
December 15, 2021

6:30 am
Hilton – Javits Shuttle service begins
Board on 54th St. side of Hilton

7:00 am – 5:00 pm
Registration & Badge Pick–up
Javits Center

7:00 am – 10:00 am
Booth Set-Up
Javits Center

7:30 am – 9:30 am
Keynote Breakfast:
THOUGHT-LEADER PANEL
Javits Center

8:30 am – 4:30 pm
Spouse/Companion Program
New York Hilton

10:00 am – 5:00 pm
Trade Show Opening
Javits Center

10:15 am – 5:00 pm
Chef Demonstrations
Javits Center

10:15 am – 5:00 pm
Educational Micro Sessions
Javits Center

11:00 am – 5:00 pm
Connect With Fresh Media Immersion
Javits Center

6:00 pm
Hilton – Javits Shuttle service ends


Thursday 
December 16, 2021

Post-Show Event – Separate Fee Required
7:00 am – 4:45 pm

IDEATION FRESH
Foodservice Forum
New York Hilton

8:00 am
Tour buses depart 53rd St. side, rear entrance, of Hilton Hotel

Bus Tours
Registration 7:00 am
Separate Fee Required

8:00 am – 3:00 pm
Manhattan Retailers

8:00 am – 3:00 pm
New Jersey Retailers
AeroFarms Tour

8:00 am – 3:00 pm
Brooklyn Retailers & Urban Agriculture

8:00 am – 1:00 pm
Hunts Point Market

8:00 am – 5:00 pm
Philadelphia Produce Market & Wegmans